PSS Settings > Webstore (Analytics & Tracking)

Analytics and Tracking

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Google Analytics Tracking ID

Tracking ID can be found from your Google Analytics account and look like UA-XXXXXX-X

Analytics Code

The Analytics tracking code is a snippet of JavaScript that collects and sends data to Analytics from a website. The Analytics tracking code may be directly added directly to each page on your site or indirectly using a tag management system such as Google Tag Manager.  

Once you input the code into Webstore Settings your analytics account will be able to collect data from the PSS Webstore.  If you do not have an analytics account and are interested in learning more about these services, PSS simply recommends utilizing Google Analytics.

Below is a sample of what an Analytics Tag looks like.

<!-- Global site tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-123456789-x"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());
  gtag('config', 'UA-123456789-x');
</script>

Facebook Pixel

The Analytics Code is also the field where you would input your Pixel code.  If you are looking to have Google Analytics tag and Facebook Pixel running at the same time you would simply paste one underneath the other and it will work just fine.

Marketing Code

This field can be used for various marketing codes including remarketing.  For more information on marketing codes, PSS recommends reviewing the remarketing services provided by Google.

Conversion Code

Conversion tracking is a tool that shows you what happens after a customer interacts with your ads.  Whether they purchased a product, signed up for your newsletter, called your business, or downloaded your app. When a customer completes an action that you've defined as valuable, these customer actions are called conversions.

If you want to learn more about this topic or are interested in implementing tracking on your webstore, PSS simply recommends using Googles platform for Conversion Tracking.

Allow Indexing

By checking this box you are allowing search engines (Google, Yahoo!, etc.) to crawl your site.  More on search indexing.